How often should trainers communicate with clients via email?

The recommended approach for trainers to communicate with clients via email is to do so whenever there’s valuable information to share. This strategy emphasizes the quality and relevance of communication over strict frequency. By focusing on sharing valuable insights, training updates, nutritional advice, and motivational content, trainers can ensure that their messages resonate with clients and enhance their training experience.

Frequent but low-value communication may lead to information overload or disengagement. Therefore, prioritizing meaningful interactions can foster stronger trainer-client relationships and support clients in achieving their fitness goals. Establishing a communications practice based on relevance allows trainers to cater their messages to client needs, ensuring that each interaction is purposeful and contributes positively to the client's journey.